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ICC seeks media agency for 2012 Twenty20 World Cup

MUMBAI: The International Cricket Council (ICC) is requesting proposals from companies interested in becoming the official marketing, communications, advertising and media agency for the ICC World Twenty20 2012 which will take place in Sri Lanka next September.


The deadline for submission of proposals is 19 August 2011.


The successful company will be granted the rights and responsibilities in managing all such aspects of the tournament.



This will be the fourth edition of the tournament since its inception in 2007, first to be staged in Asia and taking place at the back of a highly successful ICC Cricket World Cup 2011 which was also co-hosted by Bangladesh and India.


A proven track record in running the ticketing programme for
world-class sporting events is essential as well as sufficient
resources and experience to provide all the necessary services, a state-of-the-art information technology infrastructure and suitably skilled and experienced personnel.


The successful company will also have either a substantial network of relevant contacts throughout the host country and other territories represented by the teams competing at the event or a proven ability to establish local contacts in each of such countries in order to provide the services to the required standard and within the required timeframes.

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