Hero Honda is global partner for ICC Champions Trophy

MUMBAI: The International Cricket Council (ICC) has announced Hero Honda Motors as a global partner for the upcoming ICC Champions Trophy 2009, which takes place in South Africa from 22 September to 5 October.

Hero Honda joins a selection of global firms that have lent their support to this international sporting event. ICC CEO Haroon Lorgat says, “Hero Honda is one of 11 sponsors that we have, indicating how popular 50-over cricket is at international level and also showing how attractive events such as the ICC Champions Trophy are to potential sponsors."

Hero Honda Motors ND, CEO Pawan Munjal says, “Cricket continues to go from strength to strength. Hero Honda has been a catalyst in the growing popularity of the game in India and around the world. We have a cherished history of our association with the ICC.”

For the first time, the ICC Champions Trophy will feature only the top eight sides in the world in the only global multi-team 50-over-a-side tournament between the 2007 ICC Cricket World Cup in the Caribbean and the next edition of that event, in the Asian sub-continent in two years’ time.

Those teams – Australia, England, India, New Zealand, Pakistan, host South Africa, Sri Lanka and the West Indies – have been divided into two pools of four, with the top two from each pool progressing to the semi-finals stage.

The action begins on 22 September with the Proteas in action against Sri Lanka in a day-night encounter at Centurion (the location for the women’s world cup final of 2005) and it will end with a day-night final at the same venue on 5 October.


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