HCL Technologies engages W+K on global brand strategy

HCL Technologies engages W+K on global brand strategy

MUMBAI: HCL Technologies, a global IT services provider, has engaged Wieden+Kennedy (W+K) Delhi to work on a global brand strategy project. The first phase of the assignment starts immediately. 
 
Says HCL Technologies VP Krishnan Chatterjee, "Their fresh thinking, engaging operating style and cutting edge creativity are real assets to a partner like us. We believe we will receive a lot of value from this team yet again".
 
Wieden+Kennedy Delhi was recently appointed by the Park Hotels for overall brand development and the launch of several new properties.