HCL signs Unmukt Chand to endorse HCL ME Tab range

MUMBAI: HCL Infosystems has appointed cricketer Unmukt Chand as the brand ambassador for its recently launched range of HCL ME Tabs.

As a part of this engagement, Chand will endorse HCLI‘s Mobility products across various platforms and will also feature in upcoming multimedia ad campaigns.

Chand was the captain of the India Under-19 cricket team that won the U-19 Cricket World Cup in 2012 in Australia.

HCL Infosystems global head, mobility business unit Gautam Advani said, "We‘re very delighted to have Unmukt Chand as our brand ambassador for our ME Tablet brand. Unmukt‘s exuberance and passion to excel is an apt personification of our brand. Like Unmukt, the ME Tab brand is young, focussed and raring to go."

Chand said, "I am very happy to be associated with HCL Infosystems. It‘s truly a moment of pride for me to be a part of a brand that is committed to bringing a positive change in the life of the youth of today as well as being a huge enabler for their aspirations. HCL tablets are stylish, feature-rich, user friendly and will help the consumers get more from the gadget and their life. I look forward to a very fruitful relationship with the HCL ME Tab brand and the team."

"With the launch of the new range, the company is aiming at strengthening its portfolio in the Phablet category. "ME Tablets enables the youth of today to realize more out of life. The brand‘s core values of novelty, passion and excitement will further be amplified by Unmukt‘s association and will help us take the brand to the next level," Advani added.

Latest Reads
Wringley's Doublemint tells a 'fresh' new love story

MUMBAI: Released on Youtube on 21 October, the new TVC of Wringley's Doublemint conceptualised by BBDO Indua and directed by Shoojit Sircar has already garnered over two lac views.

MAM Media and Advertising Ad Campaigns
Flipkart announces integrated brand communication campaign

There are a host of dates earmarked in India’s annual calendar where consumers wait with bated breath to partake of the celebrations. Clearly figuring in this list is the ‘The Big Billion Days’ (BBD), that has been made popular by Flipkart over the past two years. As a concept, Big Billion Day was...

MAM Media and Advertising Ad Campaigns
Colors campaign inspires men to take over Sunday chores

Colors has launched a new movement called #SundayIsHerHoliday. The campaign -- one Sunday at a time -- is inviting every man (and woman) to participate. The goal of the campaign is to inspire and help men take over the Sunday chores of women, so she can get her much needed time off.

MAM Media and Advertising Ad Campaigns
betterU launches Diwali campaign #FestivalOfLearning

India’s online learning marketplace, betterU, has launched a unique Diwali campaign #FestivalOfLearning across its digital platforms.The campaign aims at helping people think differently about their purchases, and highlights the importance of investing for the long term on the auspicious occasion...

MAM Media and Advertising Ad Campaigns
BBH India creates live radio spots for Abbott

BBH Mumbai has released a case study on the first ever live radio spots for Abbott's The Race of Possible’ campaign, which received overwhelming response in India.

MAM Media and Advertising Ad Campaigns
Abhibus's 'Har Safar Mein Aapka Hamsafar' Mahesh Babu, India’s online bus ticket booking platform, has announced superstar Mahesh Babu as their brand ambassador. He will also feature in the company`s marketing campaign called 'Har Safar Mein Aapka Hamsafar' (With you on all your journeys, wherever you go).

MAM Media and Advertising Ad Campaigns
Posterscope rolls out 'Frooti' OOH campaign

MUMBAI: Posterscope India from Dentsu Aegis Network has rolled out a massive OOH campaign for Frooti to make the consumers Live #TheFrootiLife. The core objective of the campaign is to create high visibility and impact for Frooti in the OOH space. Targeted at audiences aged between 15-35 years, the...

MAM Media and Advertising Ad Campaigns
Q2-17: DB Corp revenue up, radio operating profit doubles

DB Corp Limited (DB Corp), home to flagship newspapers Dainik Bhaskar, Divya Bhaskar, Dainik Divya Marathi and Saurashtra Samachar reported 10.5 percent higher consolidated revenue for the quarter ended 30 September 2016 (Q2-17, current quarter) as compared to the corresponding year ago quarter....

MAM Marketing Brands
P Mark TVC features Boman Irani

MUMBAI: P Mark, the front-runner in the mustard oil segment in India, has unveiled its new TV campaign ‘one specialist to another’. Reinforcing its commitment as specialists and educating the masses about the taste, the new TVC pays tribute to P Mark’s exceptional taster in the category.

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories