MUMBAI: GroupM has appointed Atique Kazi as director of Xaxis, India.

Kazi moves in from Yahoo!, and in his new role, will be reporting to GroupM India head of trading Prasant Kumar and head of digital Tushar Vyas.

Commenting on the appointment, Kumar says, "Atique brings with him a decade of experience traversing sales, strategy, partnerships and new media technologies. His international experience coupled with his passion for digital and brands will help us scale Xaxis and make it a truly new age company."

Talking about his new role, Kazi says, "I look forward to an exciting and enriching career at Xaxis. My priority is to leverage my International exposure and digital experience to enhance GroupM‘s vision. I would like to have each and every client to see a marked increase in the quality of work they receive from Xaxis and help them lead in their field."

Kazi started his career with Ideasnyou.com in 2001.