MAM

Grey wins creative duties of Dabur?s Fem & Oxybleach biz

MUMBAI: Grey India has won the creative duties of Dabur?s Fem and Oxybleach business.
 
Bagged after a multi-agency pitch, the accounts will be handled out of the agency?s Delhi office.
 
The Fem portfolio includes brands such as Stratum colour protecting hair conditioners, Botanica anti-aging cream, Oxybleach cream and Saka Men?s Bleach.
 
In December last year, Dabur had roped in Bates 141 and Law & Kenneth to handle the creative duties of Oxybleach ( for women) and Saka Men?s Bleach respectively, both of which are part of the Fem portfolio.

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