MUMBAI: The Festival Of Media Awards 2010, which was held in Valencia on 20 April, has named MPG Mexico as agency of the year for its work on Snickers Urbania and Nike.
 
Havas received the jury president‘s special prize - the service award. The award was given to recognize Havas‘ consistent quality of work submitted for the Festival of Media Awards and its agencies‘ commitment to providing innovation and service across a wide range of countries and marketing challenges.
 
Meanwhile, MediaCom won the media agency network of the year title for the work done by its agencies in India, China, Turkey, the UK and the US.
 
Additionally, The Financial Times won the media owner of the year title and Yahoo! won the media innovation of the year.

The People‘s Award, sponsored by the Wall Street Journal Europe and hosted by Cream Global, went to "It Doesn‘t Have To Happen", a campaign against knife crime entered by Manning Gottlieb OMD, UK.