DnH Blurb wins BPTP's creative biz

DnH Blurb wins BPTP's creative biz

MUMBAI: Real estate group Business Park Town Planners (BPTP) have awarded the creative duties for their brand to Future Group promoted ad agency DnH Blurb.

The agency won the account following a multi agency pitch. The agency’s outlook and vision for the brand is said to have done the trick for it.

Lowe & Partners’ Delhi branch is the incumbent agency on the business.

Mindshare-Group M is in charge of BPTP‘s media planning and buying.

In the past, Dentsu has also been associated with the brand.

In 2009, the agency was acquired by the Future Group by buying out 60 per cent stake. The agency is now a part of Future Brands and got its current name DnH Blurb owing to this acquisition. Prior to this, it was called Dhar and Hoon.