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Colors and Life OK the biggest gainers in TAM week 23

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MUMBAI: Week 23, TAM ratings. Hindi General Entertainment Channels (GECs) Colors and Life OK seem to have notched up the highest gains this week clipping on an additional 12 GRPs to take their individual scores to 198 and 149 GRPs respectively, according to ratings provided by a TV channel. On the other hand, Star Plus shed seven GRPs but has still managed to hold on to its No 1 spot.

Zee TV lopped off four GRPs to end the week with 180 GRPs staying put at No 3. Sony Entertainment was at no 4 and it dropped four GRPs to end the week with 150 GRPs. Sab lost seven GRPs this week taking its tally to 138 GRPs.

Numero uno Star Plus‘ chart topper Diya Aur Baati Hum remained stable generating 4.1 TVR. Other fiction series appear to be losing the connect with audiences. Thus, Yeh Rishta witnessed a drop to 3.1 TVR (3.7 TVR last week), Pyaar ka Dard to 3.0 TVR (3.6 TVR last week) followed by Veera at 2.1 TVR (2.6 TVR last week). The channel‘s talent hunt-cum-reality show India‘s Dancing Superstarmanaged to get 1.9 TVR on the weekend (Saturday - Sunday).

Colors‘ popular celebrity dance reality show JDJ helped it maintain its position this week (it generated a 2.4 TVR on Saturday and 2.3 TVR on Sunday). Balika Vadhu witnessed stability at 2.8 TVR andMadhubala witnessed a jump to 2.9 TVR (2.6 TVR last week). Another dailyUttaran snipped off some viewers when it rated 2.2 TVR (2.5 TVR last week).

Zee TV‘s new reality show DID Super Moms apparently managed to remain stable with 3 TVR on Saturday and leapt to 3.6 TVR on Sunday. Its fictional offering Qubool Hai remained stable at 2.9 TVR (3 TVRl ast week), Sapne Suhane Ladakpan Kesaw a slight growth to 2.3 TVR (2.2 last week), PunarVivaah fell to 1.1 (1.4 TVR). The new reality peep show Connected Hum Tumwitnessed a relatively lukewarm response with a 1.1 TVR. What was surprising was the rating that the Hindi feature film ‘Tarzaan the Wonder Car‘ got (0.7 TVR on Saturday) and another feature film ‘English Vinglish‘ got (a 0.6 TVR on Sunday).

Fourth placed, Sony Entertainment‘s long running crime series CID showed a marginal improvement as it registered a 2.3 TVR (2 TVR last week); whereas Crime Patrol rose to 1.7 TVR (1.4 last week). Finally, Comedy Circus showed stability with a 1.3 TVR. Its new historical show Maharana Pratap generated 1.3 TVR (1.5 last week). Other fiction shows either held on to their viewership or dipped marginally during the week. Sony‘s all new Indian Idol Junior(IIJ) notched up 1.9 TVR on the weekend.

Life OKs top series Mahadev‘s maha-episode on Sunday lured viewers scoring a 4 TVR making Life OK the second highest gainer of the week. The new fiction show Do Dil Ek Jaan managed to get 0.6 TVR. Hum Ne Li Hai... Shapathshowed an improvement to 1.5 TVR (1 TVR last week).

Sab let go of seven GRPs ending the week with 138 GRPs. Its fiction show Taarak Mehta Ka Ooltah Chashmah continues to be the channel leader with 3.0 TVR (3.1 last week). Other fictional shows witnessed a marginal fall.

Sahara continued to be at the bottom of the heap with 16 GRPs.

In the movie channels genre: Zee Cinema reported 108 GRPs (103 last week); Star Gold 99 GRPs (103 last week) and Movies OK was at 53 GRPs (52 last week).

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