MAM

Carat wins Tzinga business

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2017/02/28/community-tv.jpg?itok=hrUk9SOA

MUMBAI: Hector Beverages, manufacturers of the energy drink Tzinga, have appointed Aegis‘ Carat to manage their account.

The agency‘s Bengaluru office will handle the account.

Hector Beverages director and co-founder Suhas Misra said, "The category is still under-developed and when compared to similar markets, the future growth potential is massive . We wanted a strong and dedicated media agency who can partner us in our growth plans wrt consumer and media understanding, and we found Carat as a perfect fit."

Hector Beverages media consultant Chirantan Chandran said, "We were delighted to see the response we received from Carat on the brief and their huge passion for our business. Their understanding of the brief and the customized media solution recommended by Carat using a combination of insights and cutting edge tools were something we were looking for. We are pleased to have them as a partner and are sure that they would contribute significantly to our business growth."

Carat MD Kartik Iyer said, "It has always been our effort to deliver consumer and business focused solutions and services to all our clients across India and are delighted that Hector Beverages found value in our proposal. We are happy to see that Hector Beverages reposed faith and confidence in our cutting edge media solution backed by relevant consumer insights."

Carat is part of the Aegis Media India Group that also includes Vizeum, Posterscope, Isobar, the global communications agency with digital at its heart and iProspect Communicate2.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/velocity.jpg?itok=NHLTjtv_
Viacom Velocity: 68% millennials trust online pals more than news or govt

Viacom Velocity, the in-house branded content agency within the Marketing & Partner Solutions group, has released findings from a study exploring how popular culture is shaped as lines between brands, celebrities, fans, and mass media have faded. The research is the basis of Velocity’s original...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/universala.jpg?itok=vPYjGYgb
DD invites short films on Govt schemes, 'DAVP producers' preferred

Doordarshan has invited proposals from experienced producers for five Hindi documentaries on five different programmes of the incumbent government.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/22/Shantanu_Purandare-Chris_Ezekiel_0.jpg?itok=TbwVzRc_
Creative Virtual bags Queen’s Awards for Enterprise: Innovation

MUMBAI: Creative Virtual, a global leader in customer and employee engagement, knowledge management and self-service solutions, is the winner of the Queen’s Awards for Enterprise: Innovation 2017. The Queen’s Awards for Enterprise is the UK’s most prestigious business award for British companies....

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/sahil%20%281%29.jpg?itok=f7NRCUYe
iCubesWire wins Central Park’s digital marketing mandate

After a multi-agency pitch, iCubesWire recently bagged the title of digital agency on records for Central Park, an ultra-luxury realty brand providing luxury residential spaces in Gurgaon NCR. The entire digital mandate covers social, ORM, listening, search, website, digital creative, performance...

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/airtel%20%281%29.jpg?itok=D5dwsHmF
Airtel ties up with Baahubali 2 for special experience

Bharti Airtel and ‘Baahubali 2 – The Conclusion’ has tied up to roll out special products for the fans of the forthcoming epic mythological film.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/Earth%20day_0.jpg?itok=rBUa8X_k
Youth drive #Breathe clean air campaign

MUMBAI: To address the alarming air pollution in the capital, city’s youngsters have organised ‘#Breathe’ - a 12 day clean air campaign in New Delhi on the occasion of Earth Day, observed on 22 April.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/T-S-Kalyanaraman_0.jpg?itok=XPUcfWmf
30 Audis to be won in Kalyan global campaign

MUMBAI: Kalyan Jewellers has unveiled a unique global campaign with 30 Audi A3’s on offer. Such an initiative is an industry first, wherein customers across India and the GCC will get an opportunity to win 30 Audi A3s on their purchase at any Kalyan Jewellers showrooms. The Kalyan Jewellers-Audi...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/21/Wizcraft.jpg?itok=-vCqX0By
Wizcraft ties up with Tussauds S'pore for interactive IIFA

MUMBAI: As the audience awaits for the upcoming IIFA Festival New York 2017 in New York City, IIFA exclusively partners with Madame Tussauds Singapore to Celebrate Bollywood with the world’s first permanent IIFA Awards Experience.

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2017/04/20/ajay-sudesh.jpg?itok=-v0zpeFs
Dentsu Webchutney appoints Ajay Ahluwalia as ECD

MUMBAI: Dentsu Webchutney, the digital agency from Dentsu Aegis Network, has roped in Ajay Ahluwalia as executive creative director. He will be based out of the agency’s Gurgaon office. His last stint was with Contract Advertising where he handled some of the biggest brands in the country including...

MAM Media and Advertising People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories