Cannes Lions: 31 Indian entries shortlisted in Press category

MUMBAI: 31 entries from India have made it to the final shortlist in the Cannes Lions 2012 for the Press Category.

DDB Mudra Group has got maximum with 10 shortlisted entries, followed by Leo Burnett (eight entries), Ogilvy & Mather Mumbai (six), BBDO India (four), Publicis Communications (two) and BBH India Mumbai (one).

DDB Mudra Group Mumbai has two shortlisted entries for Geebees Beverages’ Coffee Gold for Great Fire of London and New York Blackout campaign in Non-Alcoholic Drinks sub-category, and three for Armenian Internet Shutdown, New York Blackout and Great Fire of London campaign for the same client in Art Direction sub-category. It also has two entries for Volkswagen’s VW Touareg for Tree and Deer campaign in Cars sub-category, while three entries are for Stedfast’s Shredders for Roswell, JFK, Elvis campaigns in Business Equipment and Services category.

Leo Burnett has eight shortlisted entries for Bajaj Electricals’ exhaust fans in three sub-categories - Photography, Art Direction, Home Appliances and Furnishings for its Fish, Socks, Eggs and Cigarette campaign.

O&M Mumbai has three shortlisted entries for Perfetti Van Melle India’s Mentos Sour Marbels for Nails, Barbed Wire and Electric Shock campaign in Sweet Foods and Snacks sub-category and three for Mattel Toys’ Hotwheels for Drawers, Sofas and Refrigerator campaign Entertainment and Leisure sub-category.

BBDO India Mumbai has two shortlisted entries for White Collar Hippies’ Corporate Campaign for AK-47 and Nuclear Reactor campaign in the Travel, Transport and Tourism sub-category and two for DHL’s Express for Box Triangle and Box Cuboid campaign in Business Equipment and Services sub-category.

Publicis Communications has two shortlisted entries for Bookstalk Audiobooks’ Audiobooks for William Shakespeare and Arthur Conan Doyle campaign in the Retail Stores sub-category.

BBH India Mumbai has one shortlisted entry for Hindustan Unilever’s Vaseline Petroleum Jelly for Vaseline Bat campaign in Cosmetics and Beauty sub-category.

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