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Agneepath to tap viewers at McDonald's

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MUMBAI: Ahead of the release of the movie Agneepath, Dharma Productions has collaborated with fast food chain McDonald?s to roll out a promotional activity.

McDonald?s India (West and South) senior director marketing Rameet Arora said, "We are extremely elated to announce the association of McDonald?s India with Agneepath the movie and through this association we want to give our patrons the chance to have lunch with their favourite actor. At McDonald?s we believe in giving our customers an "I?m lovin it" experience every time they visit our restaurant and with this association we hope to take the experience further."

As part of the promotion which will be carried out from 19 January - 2 February, every purchase of a meal at McDonald?s will assure the customer Rs 50 off on movie tickets for Agneepath. Also, selected winners will get a chance to win free movie tickets, or preview the movie before it is released. Few winners will get the mega prize of meeting the star of the movie and enjoying lunch at McDonald?s.

Agneepath is a remake of the 1990 film by the same name. The original version was directed by Mukual Anand and starred Amitabh Bachchan in the lead role with Danny Denzongpa playing the villain. The 2012 version is directed by Karan Malhotra and features Hrithik Roshan in the lead and Sanjay Dutt in the negative charecter.

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