MUMBAI: In its second year, Kyoorius in association with D&AD, will recognise work through Kyoorius Design Awards.
The awards night promises to be a celebration of Indian design across a breadth of disciplines such as branding & identity, communication design, book design, editorial design, design for space, packaging and writing for design. In addition to these there are individual categories for design crafts such as illustration and typography, while the design for good category awards work that promotes social awareness.
Jury sessions comprised some of the best creative minds from across the world, who were flown down to Pune to judge the entries. The diverse six-member jury comprised Johnson banks creative director Foreman Michael Johnson, Anonymous creative director Felix Ng– creative director, FITCH creative director Brandon McCormick , Alok Nanda & Company founder & CEO Alok Nanda, Lopez Design CEO & principal designer Anthony Lopez and Trapeze co-founder Ram Sinam .
Out of the 680 entries submitted, a total of 72 in-book winners have been announced who will go on to be nominated for Blue or Black Elephants. In-book winners include work by leading design studios and consultancies, including Alok Nanda & Company, Umbrella Design, Redlion, Curry Nation, Chlorophyll Brand and Communications Consultancy, Kulture Shop, Bombay Duck Designs, Locopopo, Trapeze, Lotus as well as agencies such as Ogilvy & Mather, Publicis India and Grey Worldwide.
Kyoorius founder CEO Rajesh Kejriwal commented, “We are trying to fuel a design movement in India through our continued efforts to expand the platform. The response for the Kyoorius Design Awards has doubled since last year and continues to grow thanks to the support and participation of the entire design fraternity. Jury members responded to work that had an added cultural nuance that made them distinctly Indian. They were especially impressed with the quality of writing in the work, which is one of our hidden strengths.”
The winners will be announced at an awards party on 13 September at Grand Hyatt in Goa.