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Interworld Digital to set up Digital Lab & operation for MENA

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MUMBAI: Interworld Digital is exploring possibilities to offer various services related to digital cinema in the MENA (Middle East and North Africa) region.

The company is looking at either entering into a joint venture or taking over some other company, which has either the required infrastructure readily available or will setup a new lab.

Interworld's target will be to offer TMS services to multiplexes, online ticketing platform to movie goers and to offer Interworld's club cinema services to high net worth individuals to watch "First day First show" of Indian movies sitting at their homes in MENA region.

Age distribution in the Middle East, is more heavily tilted towards the youth. On an average 60 per cent of the population in the GCC countries is below the age of 35. With a young population and an increase in high-speed broadband penetration, digital migration in the MENA region is expected to be in full force in the coming years which will provide great opportunities in entertainment business for the company.

The company has also developed its own 3D DCI system and has good potential in the region as a number of 3D movies are released every year.

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