MAM

Hinduja Global Solution signs golfer Anirban Lahiri as its brand ambassador

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/mam-images/2015/10/20/Untitled-1_13.jpg?itok=JhNzW667

MUMBAI: Hinduja Global Solutions Limited (HGS) (Listed on NSE & BSE, India), has signed Asia?s No. 2 and India?s No.1Golfer, Anirban Lahiri as its brand ambassador. He was the Runners Up at the Venetian Macau Open, 2015 held this month.

Known in today?s world golfing circuit as the ?new face of Indian golf ?, Anirban has in the last few years shot up the world rankings to secure a place for himself amongst the Top 50 golfers in the world. A feat that has been achieved by only one other Indian before him - Jeev Milkha Singh.

?Our company?s core values mirror the key values inherent to the game of golf, and Anirban represents our ethos.? says HGS global CEO Partha DeSarkar. ?Pursuit of excellence and passion to win are traits that HGS and Anirban share in common. Golf promotes a strong honor system backed by mutual respect and this is precisely how we do business with our customers. Anirban showcases dependability and cutting-edge execution characteristics that HGS is well known for.?

Anirban is expected to play a significant role in developing Brand HGS around the world. The sport of golf appeals to a large section of people associated with business, who are either avid players or followers. This association with India?s best golfer will further build the HGS brand, facilitate business growth and increase brand recall with potential and existing customers.

Anirban Lahiri, HGS? first-ever brand ambassador, said, ?I believe that the key factors for consistent success on the golf course are adaptability, innovation and execution. It is therefore an honor to represent HGS, which has exemplified these traits in the BPM industry through the years. As I continue to grow in my career, I look forward to partnering with HGS in its journey to achieve the next level of aggressive growth globally.?

DeSarkar said, ?HGS has been involved in worldwide golfing events and it was a logical step to sign up an upcoming Indian sportsman to promote the brand. Anirban Lahiri as our brand ambassador will further the HGS brand and support HGS? promotional plans.?

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/19/ad.jpg?itok=beLxxP86
Bangalore Ad Club receives 1,150 entries for Big Bang Awards

The Advertising Club, Bangalore (Bangalore Ad Club) said through a media release that it has received a record 1,150 entries for its annual Big Bang Awards to be held on 28 September 2018 in the Garden City. T

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/19/lull.jpg?itok=MquVdaqu
Gaurav Lulla & Pavneet Gakhal get ready to fire on all cylinders

Viacom18’s Gaurav Lulla has moved on from the network where he was the head of digital media for MTV India and English Cluster including Vh1, Comedy Central and Colors Infinity.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/19/crizel_0.jpg?itok=Fl9Oz_B0
Crizal unveils 2018 ad featuring Shruti Haasan and Arjun Kapoor

Essilor, the world leader in spectacle lenses, unveiled a new brand campaign for its Crizal brand of lenses.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/19/idea.jpg?itok=R-9ltydh
Idea urges people to use social media responsibly in new ad

Addressing the growing phenomenon of the need for validation on social media, Idea has launched a campaign titled #MeriRealLife, encouraging people to drop the pressure of chasing and sharing perfection on social media, and instead, share real, unfiltered stories using Idea 4G.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/19/isobar.jpg?itok=-oONxKkC
Isobar India bags digital mandate for Colorbar

Isobar India, the digital agency from Dentsu Aegis Network, has been appointed as the digital partner for Colorbar, one of India’s leading beauty brands that is positioned in the premium segment.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/19/Niine.jpg?itok=lRLl9FWg
Niine to disrupt sanitary market with affordable pads

It may seem unlikely to many that a monthly phenomenon, which lasts for five days on an average, could fuel a billion dollar market. But, brace yourself, as the global feminine hygiene products market is expected to grow over $36 billion in the next six years.

MAM Marketing Brands
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/18/vikram.jpg?itok=JSv3Z2Nz
Vikram Sakhuja re-elected as President of The Advertising Club for the second term

The Advertising Club, India’s premier industry body for the advertising, marketing, research and communication fraternity, today announced the list of its Managing Committee members for the year 2018-19.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/18/rajesh.jpg?itok=C48Od1oS
Rajesh Mani joins McCann as EDC Mumbai biz

Rajesh Mani has joined McCann Mumbai as executive creative director.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2018/09/18/bourn-vita.jpg?itok=fogtyqTL
Mondelez India expands into Adult Malt Food Drinks with Bournvita for Women

Hectic schedules, fast-paced lifestyles often result in women missing out on meeting their daily nutritional requirements. At the same time, modern-day women are increasingly becoming more aware of issues surrounding health and wellness.

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories