Gloob decor launches Flipspaces

Mumbai:  Gloob  Decor,  a  leading  brand  in  home  décor  and  home  improvement industry with more than 500 channel partners in 100 cities across India, today announced it has sold over 50 lakh rupees of Flipspaces licenses on its launching day.


Flipspaces ( ), which was launched on 1st November 2014, is India’s first multi-category Home Decor Visualizer application in home improvement market with a collection  of more than two lakh product variants ranging from wallcoverings, clocks, sculptures, furniture, canvas frames and other home accessories. The web based application is designed exclusively for home décor and home improvement consumer market targeting architects, interior designers, contractors, developers, home décor store owners and other industry players. It can also emerge as a strong platform for all vendors, suppliers and other major stake holders in home décor industry.


Flipspaces allows users to visualize home décor products in relevant environments sorted by type of space (home, office, school) or even the colour tone of an environment. Flipspaces further aims at replacing the traditional physical catalogs reducing the cost and dependency on it. As the cost involved with traditional catalogs is significant, companies usually charge multiple lakhs of rupees for the catalogs only.


Kunal Sharma, Founder and Director, Gloob Décor said, “The market for tech-based HDV (Home Décor Visualizer) can be pegged at about 10,000 Crore in India alone.  The sales figure over 50 lakhs rupees on the launching day is just indicative of the market potential of technology in this space.”


Mr. Ankur Muchhal, Co-founder, Managing Director pointed out, “we feel that the consumer experience for while buying home décor can be hugely improved than the std image plus description model which is widely prevalent  now. Flipspaces  envisions an  augmented  reality  feature which will  firmly establish Gloob as  a leader in the technology aided home improvement distribution. We have a very strong R&D team which is coming up with new modules which can further disrupt distribution in the home décor market.”


Mr. Vikash  Anand,  Parter and Director,  Sales added,  “Our background   in technology and product design along with a strong Pan-India   sales presence gives us an extra edge to gain market entrenchment faster than any other new player. The web based application is designed based on extensive market research and customers’ feedback and has the ability to disrupt the market redefining the product buying experience in home improvement from raw material selections to visualizations to cost analysis.”


Mr.  Mrinal  Sharma,  Partner  and  Director,  International   Sales  and  Strategic  Alliances,  added,  “we  are looking  to  explore  partnerships  with  like-  minded  International   Partners  for  the  distribution  of  this application.   Flipspaces  has  the  potential  to  becoming  a  major  change-catalyst   in  the  global   home improvement industry pegged close to $ 550 billion.”


Advantages of Flipspaces:


India’s first  home décor visualization application

Substitutes physical catalogs which are costly, heavy and restrictive in merchandizing

Offers huge product collections and variants for any level of interior designing

Allows sorting by space, theme, colour and product category

Offers high quality visualization in relevant environments

Allows independent pitching for sales with login ID and password to anyone, anywhere

Helps copyright by time bound login to prevent sharing and copying

Offers free shipping for most products listed in the catalog

Supports for turn-key project implementation in key cities

Allows creating quotations at consumer end with features of tracking quotations and invoice

Offers sales reporting and task management system


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