Convergence India opens on Digital India theme with 434 exhibitors from 29 countries

NEW DELHI: India has emerged as one of the most promising markets for IT and Telecommunications companies with government initiatives such as Digital India and Make in India propelling growth and encouraging major tech companies like Facebook, Microsoft and Google, who are preparing to serve the Indian rural market.

This was the general view of speakers at the inauguration of the 24th Convergence India Expo, which opened in the capital today with 434 exhibitors from 29 countries.

Speakers said India is in the midst of a digital revolution, and the government has unveiled new policies and regulations to accelerate the adoption of ICT in key economic and strategic sectors to increase India’s competitiveness and productivity.

Bharti Enterprises vice chairman Akhil Gupta said, “The Indian ICT sector has entered an exciting growth phase led by the proliferation of digital media and technologies. With over one billion mobile connections, the country’s transformation into a digital economy will be driven by mobile broadband, which will help hundreds of millions of Indians benefit by connecting to the internet. The industry remains committed to the Government’s Digital India vision.”

CII National Committee on Telecom & Broadband chairman Kiran Karnik, who was moderating the inaugural conference session on Digital India, added, “The panellists comprised eminent names who bought a unique and different perspective on the various issues involved. The result was an excellent session, which provided many insights and useful suggestions.”

Keynote speaker at the Convergence India forum, former Secretary in the Government and former Telecom Regulatory Authority of India (TRAI) chairman Pradip Baijal said, “Today’s India and Indians want to be informed and connected 24x7, hence mobile broadband. India has very poor fixed-line tele-density and fixed broadband density. Of seven billion mobiles in the world, 3.5 billion have been converted to mobile broadband. In India, less than 10 per cent of mobiles have been converted to mobile broadband. This needs correction, and I hope the conference will deliberate on this."

Exhibitions India Group chairman Prem Behl, who conceived the Convergence India Expo, said, “Our endeavour is to bring to the forefront an extraordinary platform, which is informative, thought provoking and empowers both government and industry stakeholders to meet the challenges of the future.”

Participating exhibitors include: Appear TV, Cisco Systems, Elemental Technologies, Ericsson, NAGRA, RiverSilica, SanDisk India and Telenor, among others, who are using the Convergence India platform to showcase cutting-edge technologies and innovations.

Apart from the exhibition arena, concurrent conference sessions are being held in two separate halls with prominent government officials, industry leaders, technocrats, academia, media, etc.

Eminent speakers included TRAI chairman R S Sharma; Kiran Karnik; Broadcom India MD Rajiv Kapur; Cisco India and SAARC managing director - service provider business Sanjay Kaul; Telenor India CEO Sharad Mehrotra; ICA National president Pankaj Mohindroo; Bharti Infratel MD and CEO Devender Singh Rawat; and Viom Networks CEO Syed Safawi, amongst others.

Organised by the Exhibitions India Group, the Expo is supported by the Department of Electronics and Information Technology, Ministry of Communications & Information Technology and Ministry of Information and Broadcasting.

Latest Reads
Livpure hands over digital mandate to iProspect

Digital agency, iProspect India, from the house of Dentsu Aegis Network has won the digital marketing mandate for water purifier brand Livpure.

MAM Media and Advertising Account
Navin Khemka to take over MediaCom South Asia as CEO

MUMBAI: Media agency MediaCom has appointed Navin Khemka as CEO of its South Asia operations effective 16 July 2018. Khemka takes on the role from Debraj Tripathy who will be leaving the organisation to explore new opportunities outside the group. He will be based in Delhi and report to the...

MAM Media and Advertising People
Goodknight Cool Gel targets semi-urban, rural consumers

MUMBAI: Goodknight has come up with a new commercial for its recently launched product, Goodknight Cool Gel. The TVC conceptualised by J Walter Thompson (JWT) India showcases a typical summer night in a small town in Northern India, where people prefer sleeping on roof tops to keep the heat at bay...

MAM Media and Advertising Ad Campaigns
Orcomm Advertising wins digital duties for Snapdeal

MUMBAI: Orcomm Advertising, an Indore headquartered creative agency, has bagged the digital duties for e-commerce marketplace Snapdeal following a multi-agency pitch.

MAM Media and Advertising Account
Casio India brings in Jacqueline Fernandez as brand ambassador

MUMBAI: Renowned Japanese electronics company Casio India has roped in Bollywood actor Jacqueline Fernandez on board as the brand ambassador for its women’s range of wrist watches, namely, Sheen, Baby-G and Enticer.

MAM Media and Advertising People
NITI Aayog signs Sushant Singh Rajput as brand ambassador

NEW DELHI: TV actor-turned-Bollywood star and entrepreneur Sushant Singh Rajput has been signed on by India’s NITI Aayog as brand ambassador and collaborator for Women Entrepreneurship Platform (WEP). Star of cricketer MS Dhoni biopic, Rajput, who began his acting career in television serials,...

MAM Media and Advertising People
Video content will be the game changer in 2019: Shrenik Gandhi, White Rivers Media

MUMBAI: A young professional just graduated from an MBA college would be thrilled to join a reputed company like Future Group. But Shrenik Gandhi’s entrepreneur blood wouldn’t allow him to work under someone else. Within a year, he quit and started his own digital marketing agency White Rivers...

MAM Media and Advertising Digital Agencies
PepsiCo acquires Bare Foods for $200M in a bid to provide healthy products

MUMBAI: A global snack brand started by an Indian, Bare Foods has been acquired by American multinational food, snack, and beverage corporation, PepsiCo. PesiCo has entered into a definitive agreement to acquire the US snack company that is primarily into baked fruits and vegetable snacks. The...

MAM Marketing Brands
Saurabh Varma joins INOX Leisure Ltd as Chief marketing officer

Industry veteran, Saurabh Varma joins INOX Leisure Ltd as Chief marketing officer. With 21 years of industry experience, Saurabh has donned many hats such as of a  Film Director, Film Marketeer & Distributor, Content creator and many more.

MAM Media and Advertising People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories