MAM

Pepperfry partners Quikr to grow its furniture exchange program

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2018/01/11/0_800_400_14.jpg?itok=iR49W1AR

MUMBAI: Furniture startup Pepperfry.com has announced its tie-up with Quikr - the classifieds digital platform, to bolster its furniture exchange program. Launched recently in Delhi, Gurugram, Noida, Bengaluru and Mumbai, Pepperfry is extending the Furniture Exchange Program to consumers in Hyderabad and Pune.

The program serves as a convenient alternative for consumers seeking avenues to replace their old furniture and avail a good value for it. Customers can exchange their old furniture within 48 hours of placing a request on Pepperfry.com.

Customers can sell their old furniture to Quikr in exchange for Pepperfry gift cards. These gift cards are redeemable against purchases made on Pepperfry.com and can be clubbed with the other offers running on the website. Pepperfry customers stand to benefit from this service by receiving a fair value for their old furniture to refresh their interior spaces. This service is available on a wide range of furniture pieces like beds, sofas, dining sets, tables, storage and office chairs.

In order to avail the service, Pepperfry customers can fill up an online form by clicking on the link ‘Furniture Exchange’ program and choose the option to sell on Quikr. The Quikr team will then evaluate, offer fair market price and pick-up the furniture after sale.

Pepperfry ‎vice president and business head of furniture category Hussaine Kesury says, “As a leader in furniture and home segment, Pepperfry is committed to providing hassle-free shopping experiences to our customers. The Furniture Exchange program is a key step in that direction. Having launched the program in September and its success so far, we are excited to partner with Quikr exclusively to service the additional cities of Pune and Hyderabad.”

He further adds, “Given the interesting consumer mix of online savvy and start-up professionals in Hyderabad and Pune, these cities were an apparent choice for us to extend our Furniture Exchange program. We look forward to offering new and improved ways for consumers to shop for home and furniture products on Pepperfry and provide the best and fair value for their old furniture.”

Quikr Bazaar VP Sarath Chandra Gudlavalleti mentions, “Through Furniture Exchange Program we are able to provide one channel to consumers who want to buy or sell their furniture at the best price when they are looking to upgrade their lifestyle. On top of it, our pioneering doorstep service is able to close the transaction with hassle-free logistics across the country.”

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/20/Kunal-Madhukar.jpg?itok=_VYqvmli
Ogilvy India makes key top-level appointments

MUMBAI: Advertising agency Ogilvy India has announced the appointment of Prem Narayan as its new chief strategy officer and Balagopalan Ganapathy as the new head of planning, Ogilvy Mumbai. Narayan and Ganapathy have started in their respective roles with immediate effect.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/19/anurag.jpg?itok=svdNEKHU
SVG Columbus debuts with big wins at IAMAI's 8th India Digital Awards

SVG Columbus has been honoured with 2 Golds and 1 Silver by the Internet & Mobile Association of India (IAMAI) on its debut. For the record, SVG Media was acquired by Dentsu Aegis Network in April 2017. Post the acquisition, SVG Media launched Columbus – an agency focused on Data Driven...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/19/Kantar.jpg?itok=xfY0XRLu
81% Indians find ads intrusive: KMB study

MUMBAI: A well-executed multichannel campaign is a thing of beauty. But over one in four of the campaigns we see are not well integrated, and consumers are much more critical than marketers about campaign connectivity. Also, less than half of all campaigns take full advantage of different channels...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/19/Vivo_0.jpg?itok=fExeXtdx
Vivo YouTube campaign saw better response using Vogon

MUMBAI: Chinese smartphone brand Vivo rolled out a digital campaign - ViewTube, giving a new wave to YouTube’s ongoing TrueView Ads. With the launch of its V7 model, Vivo leveraged Google’s Director Mix tool to launch a campaign that offers a unique creative solution to gauge higher viewer...

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/19/bigbazzar.jpg?itok=0GsnoZ_x
Big Bazaar launches game to promote R-day sale

MUMBAI: Hypermarket chain from Future Group, Big Bazaar, has created a mobile game to promote its mega property, ‘Big Bazaar Sabse Saste 5 Din’. Designed and executed by L & K Saatchi & Saatchi, Big Bazaar’s innovative deal game is set to transform the shopping experience in India....

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/18/inito.jpg?itok=AwQJneLI
Inito gives anxious couples hope through its new ad

The desire to have children is something that is harboured by millions of couples. But, in the eagerness to do so, many times this whimsical process ends up becoming strenuous and stressful for many. In order to help beat the woes for many such couples, Inito, a medical technology company, has...

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/18/Deloitte.jpg?itok=4oU7Xx11
Vernacular content consumers to be 2.5 times English by 2021: Deloitte

MUMBAI: Deloitte India has launched the eighth edition of its report on technology, media and telecommunications which predicts major advances in machine learning, voice over LTE (VoLTE) technology services and over-the-top (OTT) platforms, apart from other trends.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/18/break.jpg?itok=NI2aMi1o
IAA's new initiative seeks to end rigidity in office timings

A new social initiative titled #WorkToLiveToWork has been undertaken by the International Advertising Association’s (IAA) India chapter with Nandini Dias, managing committee member of IAA and CEO of Lodestar India, at the helm. Dias lost two colleagues in separate accidents related to railways...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/01/18/pvr.jpg?itok=x_vsjB5p
PVR promotes cleaner air

MUMBAI: Cinema exhibition company PVR Pictures has launched a new campaign called, #BeTheCommuter with an aim to promote clean air and curb pollution.

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories