MAM

IAA kick starts mentorship plan for women

IAA kick starts mentorship plan for women

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/tv-images/2018/07/12/iaa.jpg?itok=SPV4wwZU

MUMBAI: International Advertising Association (IAA) brings up a specialised mentorship program for women which will help them to progress and also empower them to climb the corporate ladder by giving them the right guidance and mentorship by industry leaders.

The mentorship program is designed to train and encourage women who are talented and have had work experience of 8-10 years. It got a unanimous cheer from the industry when it was launched early this year.

The IAA committee, which consist of Lodestar UM CEO Nandini Dias, Zirca Digital Solutions CEO Neena Dasgupta, IAA President Ramesh Narayan, chief operating officer BTVI- Business Television India took time out to carefully analyse and handpick women who will now get a chance to meet, engage and receive mentorship via four sessions from industry leaders over the next six months.

IAA President Ramesh Narayan shares, “We have been working on this programme around the clock and are very happy with the way it is shaping up. We have finished the selection process and will now roll out the phase I of the activity. It is a long-term plan and we are glad to get it started."

The mentorship programme is the brainchild of IAA vice president (chief operating officer BTVI- Business Television India) Megha Tata who is also driving the initiative. She said, “The idea of encouraging someone to achieve their true potential is a very fulfilling thought and that is exactly what this programme achieves to do. We have shortlisted 23 women who will be receiving mentorship from some of the leading industry experts. We are sure this exchange will be valuable and will empower women leaders over a period in time.”

The IAA has roped in 23 amazing mentors which include Viacom18 COO Raj Nayak, South Asia Dentsu Aegis chairman and CEO Ashish Bhasin, Viacom18 Media Pvt Ltd  Group CEO Sudhanshu Vats, Star India managing director Sanjay Gupta, ZEE Entertainment Enterprises Ltd CEO Punit Misra, Farm Equipment Sector president Rajesh Jejurikar, Member of the Group Executive Board, Mahindra and Mahindra Ltd, Dainik Bhaskar executive president Bhaskar Das, Dainik Bhaskar non executive director Girish Agarwal, The Times of India Group  president revenue Sivakumar Sundaram to name in few.

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/16/parle.jpg?itok=ax1fIEKD
Parle 20-20 tickles a funny bone to reward positive thinking

Parle Products, India’s favourite FMCG brand has launched a new campaign titled, ‘Taste mein 20 out of 20’ for its leading cookie brand, 20-20.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/16/ikea.jpg?itok=LGKUaYmb
IKEA launches first campaign in India

We all know by now that Swedish brand IKEA is all set to foray into the Indian market. The launch of the brand has been a much awaited one.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/16/collage.jpg?itok=m591a59y
IdeateLabs beefs up leadership team with two senior appointments

Digital marketing agency IdeateLabs has appointed Ruchika Kumar and Pallavi Naidu as business heads at its Mumbai office. Together, they will focus on expanding the agency’s business verticals through geographies, managing project P&Ls, forging existing and new business partnerships, building...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/14/jermy.jpg?itok=ENOtkFo0
McCann terminates global CCO Jeremy Perrot

Based on employee complaints for violating the company’s code of conduct, McCann Health’s global chief creative officer Jeremy Perrott has been terminated.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/14/bbigb.jpg?itok=6TdDsrPh
Syska Group appoints Amitabh Bachchan as brand ambassador

Syska Group, a home grown brand, which has entered the wires and cables segment in India, has recently taken Amitabh Bachchan as the brand ambassador with campaigns to kick start on television screens very soon.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/14/abhishek.jpg?itok=x7WiM3MP
McCann Worldgroup hires Abhishek Chaswal as executive creative director

McCann Delhi hires Abhishek Chaswal as executive creative director. He has got 16 years of experience and has worked in the advertising field with agencies like Result McCann, Percept, Euro RSCG, Leo Burnett, Cheil & Contract. His last tenure was with Enormous.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/14/rohit.jpg?itok=9G4Snjsr
Zomato announces Rohithari Rajan as new global head Ad Sales Business

In a recent development, Zomato has appointed Rohithari Rajan as business head, global ad sales.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/14/deepak.jpg?itok=IWgDUqLQ
Multiplex association says no order from govt about allowing outside food in theatre

A relief has been granted to cine-goers when a Maharashtra minister stated in the state assembly on Friday that there is no ban on people carrying outside food into cinema theatres.

MAM Marketing MAM
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/07/13/kohler.jpg?itok=P3hs3AZh
Kohler partners Manchester United for shirt branding

Kohler, a lifestyle brand based in Wisconsin USA, has recently agreed to a global partnership with Manchester United. The brand logo will feature on the sleeve of the most iconic and best-selling club shirt, for both the men’s and women’s teams.

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories