MAM

Heineken collaborates with Sony Music for a first of its kind VINYL POP-UP

http://www.indiantelevision.com/sites/default/files/styles/smartcrop_800x800/public/images/tv-images/2018/04/16/Sony-Music.jpg?itok=yKK2PQCC

Mumbai: The sheer simplicity of playing a Vinyl and enjoying the rich, warm sounds that follow make Vinyl music listening experience personal and extraordinary. Recognising that it’s the only physical format of music that has consistently seen a rise in demand, global music giant, Sony Music offers you an opportunity to start or add to your collection on this International Record Store Day (Saturday April 21) with a one-day Vinyl Pop Up at The Quarter - Royal Opera House Mumbai. Collaborating with Sony Music, is leading beverage brand Heineken.

“We are super excited to be associated with such a unique event. Live Your Music with Vinyl Pop Up as it will be a day well spent amidst the best experience” – Prashant Patwardhan, GM Marketing Heineken

With over 2000 + imports of limited edition Vinyls and exclusive Record Store Day Releases, the Vinyl Pop Up is a must go!

Collectors will be seen rummaging through crates of the best-known, rare and wide offering.  From classics like Led Zeppelin, Pink Floyd, David Bowie, Miles Davis, Pearl Jam, Eagles, The Doors, Santana, Michael Jackson, Bob Dylan, Boney M, A. R. Rahman to the modern day Coldplay, Ed Sheeran and many more! The range includes iconic box sets in limited numbers and autographed Vinyls. Audiophiles can also spend their day at the BYOV Session (Bring your Own Vinyl), a DJ Scratching Workshop, Vinyl Listening Sessions, Curated Wine & Dine Experience and vinyl-only sets by DJ Uri and DJ Skip!

Says Shridhar Subramaniam, President India and Middle East - Sony Music, “The renewed interest in Vinyls is very encouraging as Vinyl Collectors and owners are music buffs and lifelong fans of artists and music. We are seeing increased interest in India and with The Vinyl Pop Up we are giving the music lovers of Mumbai a rare chance to go through a first of its kind experience. The range is massive with some rare collectibles thrown in. Our plan it to roll out this initiative a city at a time and we are hoping that young fans discover the charm of listening to Vinyls and building a collection.”

Latest Reads

http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/colgate.jpg?itok=QhpwSg7t
Colgate remains India’s #1 Most Trusted Oral Care brand, for the 8th consecutive year, in Nielsen’s consumer survey

Colgate-Palmolive (India) Limited, the market leader in Oral Care, has been ranked as the Most Trusted Brand in the Oral Care category for the 8th year in a row, as per the India’s Most Trusted Brands Survey 2018, conducted by Nielsen and commissioned by Economic Times - Brand Equity.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/gautam.jpg?itok=pBe99O6Y
Gautam Gambhir & Funngage.com give warm send-off to 15 cricketers for Perth, Australia

Padma Shri Gautam Gambhir and Funngage.com gave a warm send-off to 15 of the 33 talented aspiring cricketers who have qualified for the 5-year cricket scholarship and are selected to go to Guildford Grammar School, Perth, Australia for 21 days of overseas training.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/shoes_0.jpg?itok=Dr5CxSPZ
Finally, style and comfort rolled into one: take your pick from Bata's new 9 to 9 collection

Bata has come a long way since its inception. From being the ‘most comfortable’ footwear brand, it's now giving people the best of both worlds in terms of style and comfort.

MAM Marketing MAM
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/hotstar.jpg?itok=A0Ck3Ovw
Hotstar releases new TVC for VIVO IPL 2019 campaign ‘#KoiYaarNahiFar’

Hotstar has released an entertaining new TVC for its VIVO IPL 2019 campaign, ‘#KoiYaarNahiFar’, conceptualised and created by the DDB Mudra Group.

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/digital.jpg?itok=kIHbaqaQ
Digital storytellers and content creators Amritpal Bindra, Anand Tiwari and Nikhil Taneja lauch ‘Yuvaa’

Amritpal Bindra, Anand Tiwari and Nikhil Taneja, the producers and content creators behind shows on the digital space – Bang Baaja Baaraat (40 million+ views), Sex Chat with Pappu and Papa (55 million+ views), Girl in the City (50 million+ views), Chukiyagiri (30 million+ views) and the first...

MAM Media and Advertising Digital Agencies
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/unilever.jpg?itok=GJPHA0HZ
Unilever elevates Nitin Paranjpe as COO and Sanjiv Mehta as president, South Asia

Unilever recently promoted its president for foods and refreshment Nitin Paranjpe to the post of chief operating officer.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/dairy.jpg?itok=dMGNtQaq
Mondelez India brings Minions cheer to Cadbury Dairy Milk Lickables and Gems Surprise

Mondelez India has rolled out Cadbury Dairy Milk in Lickables and Cadbury Gems Surprise in association with the Despicable Me Franchise.

MAM Marketing Brands
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/rsh.jpg?itok=vptZe0i1
RSH Global assigns media mandate to Initiative

RSH Global, which owns Joy Personal Care and X-Men, has announced the appointment of Initiative—from the house of IPG Mediabrands, as its media agency of record.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/default/files/styles/340x340/public/images/tv-images/2019/03/18/times-network.jpg?itok=YGxtgzQJ
Times Network hosts the 5th edition of Digital India Summit 2019

TIMES NETWORK, India’s leading broadcast network, hosted the 5th edition of its landmark event, ‘Digital India Summit 2019’ today.

MAM Marketing MAM

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories