MAM

Flags Communications bags Rs 250 lakh marketing mandate of Kairali Ayurvedic Group

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/smartcrop_800x800/public/images/mam-images/2016/01/05/Untitled-1.jpg?itok=9QU6_THG

NEW DELHI: Flags Communications has been mandated to provide integrated and end-to-end marketing solutions to Kairali Ayurvedic Group, a global, independent, family-owned company helping people heal by using the method of ayurveda. 

Flags will also strengthen brand engagement across all platforms - Print, Broadcast, Digital, Outdoor and Social. The deal is for around Rs 250 lakh.

Flags have been tasked with drawing on 360 degree strategic communications expertise, which includes advertising, marketing, PR and digital to creatively engage customers and investors of Kairali on a nationwide scale.

Kairali MD KV Ramesh said, "We were looking for an agency that can partner with us closely in our growth story. Flags Communications’ deep experiential knowledge of emerging markets and capability to seamlessly implement national product launches, with deep public relations expertise will be invaluable in strengthening our presence. The company's strategic understanding of the Ayurvedic industry gives us confidence to believe that this will be a successful alliance. We look forward to a long term and mutually beneficial relationship.”

Flags MD PKD Nambiar added, “Kairali is just not any other client for Flags. By partnering with Kairali, we have signed up with  its philosophy of promoting ayurveda to the deepest corner of this country. Our mandate is to facilitate building and enhancing their corporate reputation, create visibility for their brand through contemporary and cutting edge communications. Kairali has tremendous expectations from us, and backed by our expertise we are confident of meeting them.”

Kairali Ayurvedic Group has been helping amalgamate ancient ayurveda with contemporary wellness needs and healing mankind worldwide through Kairali – The Ayurvedic Healing Village (formerly known as ‘Kairali Ayurvedic Health Resort’), at Palakkad - Kerala and Kairali Ayurvedic Centers (Worldwide).

Latest Reads

http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/livpure.jpg?itok=nq1a7gMY
Livpure hands over digital mandate to iProspect

Digital agency, iProspect India, from the house of Dentsu Aegis Network has won the digital marketing mandate for water purifier brand Livpure.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/Navin_Khemka.jpg?itok=pjVoGZoF
Navin Khemka to take over MediaCom South Asia as CEO

MUMBAI: Media agency MediaCom has appointed Navin Khemka as CEO of its South Asia operations effective 16 July 2018. Khemka takes on the role from Debraj Tripathy who will be leaving the organisation to explore new opportunities outside the group. He will be based in Delhi and report to the...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/goodnight.jpg?itok=qXVUgcpM
Goodknight Cool Gel targets semi-urban, rural consumers

MUMBAI: Goodknight has come up with a new commercial for its recently launched product, Goodknight Cool Gel. The TVC conceptualised by J Walter Thompson (JWT) India showcases a typical summer night in a small town in Northern India, where people prefer sleeping on roof tops to keep the heat at bay...

MAM Media and Advertising Ad Campaigns
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/Snapdeal.jpg?itok=dD4XRaA3
Orcomm Advertising wins digital duties for Snapdeal

MUMBAI: Orcomm Advertising, an Indore headquartered creative agency, has bagged the digital duties for e-commerce marketplace Snapdeal following a multi-agency pitch.

MAM Media and Advertising Account
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/Casio-Jacqueline_Fernandez.jpg?itok=5Ee4PhAP
Casio India brings in Jacqueline Fernandez as brand ambassador

MUMBAI: Renowned Japanese electronics company Casio India has roped in Bollywood actor Jacqueline Fernandez on board as the brand ambassador for its women’s range of wrist watches, namely, Sheen, Baby-G and Enticer.

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/singh.jpg?itok=J94xMixz
NITI Aayog signs Sushant Singh Rajput as brand ambassador

NEW DELHI: TV actor-turned-Bollywood star and entrepreneur Sushant Singh Rajput has been signed on by India’s NITI Aayog as brand ambassador and collaborator for Women Entrepreneurship Platform (WEP). Star of cricketer MS Dhoni biopic, Rajput, who began his acting career in television serials,...

MAM Media and Advertising People
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/28/shrenik_0.jpg?itok=2gYmEuiU
Video content will be the game changer in 2019: Shrenik Gandhi, White Rivers Media

MUMBAI: A young professional just graduated from an MBA college would be thrilled to join a reputed company like Future Group. But Shrenik Gandhi’s entrepreneur blood wouldn’t allow him to work under someone else. Within a year, he quit and started his own digital marketing agency White Rivers...

MAM Media and Advertising Digital Agencies
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/26/Bare-food.jpg?itok=f2HQ4ku7
PepsiCo acquires Bare Foods for $200M in a bid to provide healthy products

MUMBAI: A global snack brand started by an Indian, Bare Foods has been acquired by American multinational food, snack, and beverage corporation, PepsiCo. PesiCo has entered into a definitive agreement to acquire the US snack company that is primarily into baked fruits and vegetable snacks. The...

MAM Marketing Brands
http://www.indiantelevision.com/sites/drupal7.indiantelevision.co.in/files/styles/340x340/public/images/tv-images/2018/05/25/saurabh.jpg?itok=EvqstcSW
Saurabh Varma joins INOX Leisure Ltd as Chief marketing officer

Industry veteran, Saurabh Varma joins INOX Leisure Ltd as Chief marketing officer. With 21 years of industry experience, Saurabh has donned many hats such as of a  Film Director, Film Marketeer & Distributor, Content creator and many more.

MAM Media and Advertising People

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories