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UNIQLO Unveils India plans - announces 3 stores in Delhi area, with the first to open in october

MUMBAI: UNIQLO, the Japanese global apparel retailer, today announces the strategic rollout plan for its introduction in India this fall. Given the size and fast growth of the Indian market, the launch will for the first time involve three separate stores, to be able to offer LifeWear to as many...

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World Emoji Day: Emojis For Brand Marketing

It is rightly said that ‘Pictures speak louder than words’. Emojis are the small icons that depict emotions or objects like food, snacks, clothes, weather, animals, accessories and many more! These are highly impactful if used correctly at the right place, right time and to the right people. It is...

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Fujifilm to rely on B2B, B2C marketing for GFX 100 and Premista

After a global launch in May, Fujifilm introduced its latest innovation breakthrough in India, the FUJIFILM GFX100 mirrorless digital camera (“GFX100”) and its ‘Premista’ series of lenses. The camera incorporates an image sensor with the world's highest 102 million pixels resolution and unique...

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Reebok ups the fitness game, ropes in Varun Dhawan as the brand ambassador

MUMBAI: Leading fitness brand Reebok takes a giant leap forward with the announcement of renowned Bollywood actor and fitness enthusiast, Varun Dhawan, as their new brand ambassador in India. The brand recently brought in Katrina Kaif as the brand ambassador, and now with Varun Dhawan joining the...

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Mondelez India introduces limited edition Oreo Stereo

MUMBAI: Oreo, the biscuit brand by Mondelēz International, a leading global snacking powerhouse, has rolled out its latest innovation “Oreo Stereo” Music Box in India. This limited-edition gift pack contains crunchy cookies and a music system which comes along with fun Oreo tunes. Ushering in the...

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