Indiantelevision.com Team

(13 May 2009 7:40 pm)

MUMBAI: Euro RSCG, the integrated marketing communications agency, has announced the formation of the Apac Strategic Council in its Global Leadership Meeting at Shanghai. Also, the agency has appointed Euro RSCG India director - strategic planning Dhiren Amin as a member of the council.

On the appointment of Amin on the council, Euro RSCG India CEO Suman Srivastava said, "From the outset, he has led by example, taken a front-line position with clients, shouldered responsibility for business, surrounded himself with good people and brought the best out in them. Dhiren is always trying to figure out how we can do better, smarter work for our clients. He will be an asset to the council."

In his four years at Euro RSCG, Amin has worked across categories like banking, media, technology, travel and hospitality, handling brands like Dainik Bhaskar, Radio One, HDFC Bank, Bank of Baroda, Emirates, Grand Hyatt and Sanofi Aventis among others.

Apart from Amin, the other members of the Council include Sharon Chen from Greater China, Francois de Riviere from South East Asia, Tony Singleton from Australia, specialists Yvette Lim from South East Asia and Will Nichols from Australia.

The team will closely work with Euro RSCG - Apac chief strategic officer Matt Donovan. The objective of this council will be to actively share the best resources and thinking in order to create a stronger strategy culture in the region. The council would offer direction, instruction and assistance to Apac strategy leaders and specialists.