(2 May 2009 6:50 pm)

NEW DELHI: Hyderabad-based digital marketing solutions company Ybrant Digital has acquired Argentina based Dream Ad for an undisclosed amount.

Ybrant Digital chairman and CEO Suresh Reddy said, “With this acquisition, Ybrant deepens its reach into South America and also expands its global presence in 16 countries.”

Established six years ago, Dream Ad has 300 clients. The digital solutions company has worked with firms such as Microsoft Advertising, MTV, eBuddy, Fotolog and Sonico among others. Furthermore, Dream Ad is the exclusive sales house for Microsoft Advertising in the South Cone Region, comprising parts of southern South America.

Other than Argentina, Dream Ad is also present in other Latin American countries such as Mexico, Uruguay and Chile.

This is one of the several acquisitions that Ybrant Digital, the online marketing firm, has made in the past three years. Since 2006, Ybrant has acquired Oridian for $13.5 million, AdDynamix for $10 million, Medios One for $4 million and VoloMP for $2.2 million.