| "Web18
is amongst the leading internet companies
in the country today and videos at ibnlive
and moneycontrol are huge hits amongst the
internet audience not only in India but across
the world," said Vdopia founder Srikanth.
"We are happy to be an important part
of the video strategy of Web18 group."
Vdopia
claims that its video ad platform, VDOAd,
provides video ad serving technology to
most premium Internet TV channels in India
and it is the most effective way for advertisers
to reach out to Indians worldwide.
"We
are pleased to announce our deal with Vdopia. They are the video monetization
specialists on the internet," says Web18 sales head Rajan Srinivasan. "Vdopia
has combination of team, technology, innovative ad formats and understanding of
the Indian and NRI markets. We have been working with them now for over six months
and they are strategically an important partner for us, as we are seeing tremendous
growth in video viewership across our sites." |