NEW
DELHI: McDonald India has launched a television campaign, Life banaye chatpati
@ Rs 20 only, for its newly launched variant Chatpata McAloo Tikki Burger.
Currently on air,
the TVC will continue to run till 31 January.
Says McDonald India
marketing head west and south Arvind Singhal, 'Life Banaye Chatpati
@ Rs 20 only is the key message which we intend to highlight through this
latest McAloo Tikki Burger campaign. The new campaign will surely leave the customers
saying I m lovin it."
While
the campaign has been created by Leo Burnett, it has been produced by RDP Productions.
The
campaign will also be promoted through radio and OOH.