NEW
DELHI: Fever 104 FM has launched its new campaign, 'Sun Mumbai
Sun' after it recently implemented Digisound.
Fever 104 FM station head Mumbai Neeraj Chaturvedi said, "We
launched 'Sun Mumbai sun' with the objective of reinforcing
the Fever104 FM Digisound's promise and to reiterate our commitment
to providing listeners with the best quality music on air."
Under
the campaign, the radio station's radio jockeys will play
a sound for contestants to guess the sound in an attempt to
cash prizes.
Additionally,
the radio station is also promoting the campaign through outdoor media.