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In
his new capacity, Manocha will be responsible for setting
up an all India network for the company along with building
a strong sales team.
During
his stint at Neo, Manocha was tasked with growing revenues
for the two channels - Neo Cricket and Neo Sports.
Manocha
had rejoined the cricket broadcaster in 2006 after spending
a year at Mindshare in Sir Lanka. Prior to that, he had spent nearly 15
years at Nimbus in various functions ranging from ad sales
and acquisitions to business development and television programming.
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