Indiantelevision.com Team

(27 August 2009 2:40 pm)

MUMBAI: The Times of India has won Spikes Asia's first ever Advertiser of the Year Award for its 'Lead India' campaign. The campaign has been designed by JWT India.

This newly introduced award looks at honouring and recognising advertisers who have marketed their products innovatively and who have also tried to introduce new communication initiatives.

Commenting on the win, festival chairman Terry Savage said, "Year on year we continue to see The Times of India pushing the boundaries. This is a brand that is not afraid to step beyond the line by encouraging creative thought and passion both in its readers as well as in its marketing and advertising campaigns and which, in doing so, gives a powerful resonance to its product."

Jointly organised by Cannes Lions International Advertising Festival and UK-based publication company Haymarket Group, Spikes Asia 09 will be held in Singapore from 16 - 18 September.