Spike
wins digital creative duties for Virgin Media
Indiantelevision.com
Team
(28 April 2009 10:45 pm)
NEW
DELHI: Spike has won the digital creative duties of Virgin Media.
Spike will work
with Saint, the digital arm of its retained creative agency Rainey Kelly Campbell
Roalfe/Y&R. Spike won the account following a pitch against eight agencies.
Virgin media executive
director - Brand and Marketing Ashley Stockwell says, Our agencies have
a very strong understanding of the Virgin brand and will help us bring our products
and services to life online, from ultrafast broadband to great TV content and
innovative mobile services.
Spike
will handle planning and creating digital campaigns across Virgin Media products,
including broadband and mobile.