Indiantelevision.com Team

(23 April 2009 11:00 pm)

NEW DELHI: Branding agency Design Bridge has partnered with Brandscapes Worldwide, a global insight consulting firm, to jointly provide brand strategy in India.

Under the bipartite agreement, both the agencies will work upon brand design strategies for clients such as The Tata Group, Kraft Foods, Johnson & Johnson, The Economist, Asia-Pacific Breweries, Moet Hennessy Asia-Pacific and Unilever.

Says Design Bridge group executive chairman William Goodenough, "Our partnership with Brandscapes gives us both the insight and strategy consultancy to enhance the brand design work of Design Bridge Asia."

Adds Brandscapes Worldwide chairman and managing director Pranesh Misra, "Our strategic intervention can unlock powerful insights for Design Bridge to turn into world-class creativity and brand experiences for Indian companies and multi-nationals operating in the Indian market.”