Indiantelevision.com Team

(5 May 2008 6:00 pm)

MUMBAI: Communications agency Rediffusion DYR has announced the appointment of Neville Medhora as business head.

Medhora will be responsible for accounts like CNBC, Bank of India, Tata Motors, Kaya and Franklin Templeton.

Medhora comes on board with over a decade's experience in the field of advertising. Prior to this appointment he was at TBWA, Delhi as GM - client servicing, where he worked on global accounts among which were adidas, Pedigree, Michelin and Shangri-La, as well as Moser Baer, National Geographic, The History Channel, Men's Health and North Delhi Power.

He has also worked as Group Account Director with Saatchi and Saatchi where he headed the Hyundai Motor Group which included Santro, Getz and Hyundai Corporate.

His 12 years of work experience include agencies like JWT and Equus Advertising. He had also worked at Rediffusion in an earlier avatar.

Rediffusion DYR executive VP, Mumbai Nisha Singhania said, "Neville has worked on remarkable clients and brings with him a great magnitude of strategic understanding, excellent creative partnerships and team management skills. Additionally, it is always good to have an old hand back on the team."