Indiantelevision.com Team

(11 March 2008 6:00 pm)

MUMBAI: Bharatstudent.com has acquired the sponsorship rights of the Indian Cricket League's (ICL) Hyderabad Heroes team.

The company will also have a special "Hyderabad Hero's Club" on their official website www.bharatstudent.com. To promote the game, Bharatstudent.com is organizing an interactive contest.

Speaking on the initiative, Bharatstudent.com founder Vishnu Induri states, "Bharatstudent.com epitomizes the progress and spirit of young India. We are proud to support a movement which brings cricketing greats together with aspiring young cricketing talent across India."

"Cricket has proven be a very successful vehicle in bringing people together and we at BharatStudent.com salute the spirit of the game," added Induri.

Indian Cricket League (ICL) business head Himanshu Mody says, "Our pioneering effort with the T20 format at the ICL has caught the fancy of the youth of this country who have been looking for fast-paced, entertaining cricket. I am sure our association with Bharatstudent as the team sponsor for Hyderabad Heroes will be a fruitful alliance, as both cater to the youth of this country."

The ICL Edelweiss 20s Challenge can be watched on Ten Sports and Zee Sports.

With a match every evening and double headers on specific weekends, the tournament will have in total 34 matches.

The teams will play against each other once in the league format, followed by semi-finals, third position classification match concluding with the best of three match finals.