MUMBAI:
Makaan.com, an online real estate website, has launched its
new viral KahaniMeTwist.com.
The
viral is an attempt to firmly establish the brand amongst
the net-savvy urban professionals, who are increasingly looking
to make real estate investments.
The
viral campaign positions Makaan.com as a real estate portal
providing complete real estate solutions to the consumers.
KahaniMeTwist.com
combines cricket and Bollywood, and provides an interesting
twist in the tale.
Makaan.com
targets the property seekers looking for the right property
to match their requirements. Through KahaniMeTwist.com, Makaan.com
attempts to connect with their target audience in a humorous
and engaging way.
While
the creative duties of Makaan.com have been handled by Nitin
Ahlawat and team, the concept is the brainchild of Puneet
Goyal.
Since
its launch six months ago, Makaan.com has 1,50,000 properties
listed on its site.
