Indiantelevision.com Team

(2 April 2008 6:30 pm)

MUMBAI: TBWA India has appointed Shiv Sethuraman as the CEO of the company.

Based out of Mumbai, Sethuraman will oversee operations of both the TBWA\ and Tequilla brands in India.

TBWA India chairman George john said, "TBWA in India has been growing very fast in recent years. We have felt the need for someone to come in and not only consolidate the gains but also motivate and lead the team to continue the momentum of growth and take it to the next level. Shiv comes with impeccable credentials which I feel are perfect for the job at hand. I welcome him to the TBWA fold and wish him all the best."

Sethuraman brings with him extensive experience on the agency as well as the client side in India and abroad. His last assignment was with Ogilvy Paris, where he has been the MD since 2005. Prior to that, he was a Global Business Director at Ogilvy Paris leading teams on Nestle and Louis Vuitton.

Sethuraman added " I believe 'Disruption' to be one of the most powerful and original pieces of thinking I have come across and I look forward to using it to produce breakthrough strategies and creative work for our clients."

TBWA India clients include Standard Chartered Bank, Bajaj Allianz, adidas, Apple Computer, Finolex, Pedigree, Afghan Wireless, Michelin, National Geographic/History Channel, Platinum Guild, Henkel, Malayala Manorama, Zandu, Samsonite, Nivea, MasterFoods, SIA, among others.