INCL organising PR workshop in Delhi next month

MUMBAI: A one-day PR workshop is being organised on 4 May 2006 in New Delhi by India News Communications (INCL), in association with PHD Chamber of Commerce and Industry and Zee Business.

The workshop will feature relevant subjects within India’s PR fraternity.

The speakers include CNN IBN Editor-in-Chief Rajdeep Sardesai, Star News CEO and director of news Uday Shankar and Tata Services VP public affairs Sanjay Singh.

They will be discussing topics on the current PR trends and analyse the discipline. This will be supported by in-depth case studies and hands-on experience working in their respective fields.

INCL CEO and dierctor Prashant Kumar said, “ There is dearth of workshops in the field of Public Relations. Our basic objective behind this workshop is to realize the true potentials of the discipline within India. The workshop is for PR professionals, corporates, academicians, research scholars, students and all those connected with the field. The idea is to provide a brainstorming platform for analyzing, assessing and realising all facets of PR vis-?-vis resurgent corporate India.”

The three topics that will be covered are- PR: Facts and Fiction involving the Indian Corporate demands consolidating challenges ahead, Crisis Management an evolving forte in the domain of India’s Public Relations, and PR venturing new areas transcending the limits of merely relationship. How sustainable is the whole issue?” Kumar adds that, "However there are every scope of newer topics during the interface. The lively workshop will see a participation of delegates from across the country. "

INCL notes that public telations has began to make an impact within corporate India and now is being acknowledged as one of the most important aspects for better pitching up of a business entity. With the booming Indian economy and upsurge in the global visitations of multinationals, the onus lies on PR professionals to be competent enough to take the challenge in right earnest. This workshop hopes to decipher new horizons for the Indian PR professionals, making them better equipped to brace up for the challenges lying ahead.

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