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SSC&B Lintas Bangalore grabs Indian Institute of Hardware Technology (IIHT) account

MUMBAI: SSC&B Lintas, an Interpublic Group company, has bagged the account of the hardware and networking training centre in Bangalore, Indian Institute of Hardware Technology (IIHT), which currently has 150 branches and is rapidly looking at increasing its network.

IIHT will be primarily looking at recruitment ads spread across local newspapers. The institute is also considering outdoor advertising to promote the brand.

 

 

Says SSC&B Lintas president Ashish Bhasin, "We are very happy that our Bangalore office is progressing so well and IIHT’s win is another feather in their cap. We have totally revamped SSC&B Lintas Bangalore under Mahendra Bhagat’s leadership and have launched new systems and tools to make SSC&B Lintas Bangalore the only integrated world class agency in that market.

SSC&B Lintas in its endeavour to revamp its offices, after Delhi has now completed the upgradation processes with its Bangalore arm. The business drive has also kick started in an aggressive mode and Bhasin stated that a lot of pitches have been made, the results of which were awaited this week.

 

 

SSC&B Lintas has in the last 100 days won several new business accounts like MTNL and Essar Oil. They have upgraded their people through training and recruitment of internationally experienced managers, introduced latest systems, processes and technology; all steps towards the vision of becoming a world-class agency.

 

 

Videocon Group, Hyundai Motors, Giny & Johny, Cybermedia Dice, TDV, ICICI Direct, Essar Oil and MTNL are some of the clients of SSC&B Lintas.

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