Forbes joins HDFC to sway generation next reader

MUMBAI: It’s the age of niche! As markets evolve across, there has been an acknowledgment to the fact that the discerning consumer’s appetite has only expanded and it needs to be aptly satisfied.



But trying to elbow in for a space in the current print publishing segment of the market calls for, not alone understanding of the business but sheer expertise of high caliber. Newly floated Next Gen Publishing Ltd. (NGPL) promises that it has both.



One of the veteran business groups of the country, Shapoorji Pallonji owned Forbes Group has formed this company in association with Housing Development Finance Company Ltd. (HDFC).



The company release asserts that NGPL has been established to offer the best in the field of print publishing through niche magazines and other print products. The company also aspires to engage aggressively in content generation business. Former vice chairman and managing director Tata Infomedia Ltd., Hoshang Billimoria will head NGPL.

F C Mehra who is on the board of NGPL said, “We see huge growth potential in both print publishing and content generation business.”

Billimoria said, “We have plans to enter specialised areas with highly quality product offerings. Our team has rich experience in launching well researched, innovative products, and marketing them successfully.”

The board of directors of NGPL includes:

Nawshir Khurody: former chairman, Tata Infomedia Ltd

K C Mehra: deputy chairman and managing director Forbes Gokak Ltd.

Keki Mistry: managing director HDFC Ltd.

R N Jha: former director LIC

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