MAM

JAKKS Pacific, FremantleMedia to develop Family Feud TV games

MUMBAI: JAKKS Pacific, Inc. announced that it has extended its TV Games licensing agreement with FremantleMedia Licensing Worldwide, Americas (the US licensing division of FremantleMedia) to include TV Games GameKey expansion packs for the Family Feud TV Games titles.

The TV Games GameKey expansion packs, based on the classic game show, will offer themed games and additional quiz questions.

The Plug It In & Play TV Games products are gaming systems that contain multiple games in one single controller and plug directly into the A/V jacks of any standard television.

The TV Games GameKey expansion pack is the next-generation innovation for the award-winning TV Games product line. GameKey expansion packs offer users the opportunity to add more games made exclusively for their favorite TV Games controllers, and will cost significantly less than the price of a TV Games unit.

"Our expanded agreement with FremantleMedia seeks to maximize the TV Games brand with the classic game show Family Feud, which continues to be one of the most watched game shows on television. Now families can go head-to-head in their own home with Family Feud TV Games and Family Feud GameKey expansion packs," said JAKKS Pacific, Inc vice president of Interactive Nelo Lucich.

FLW, Americas vice president licensing David Luner added, "The Family Feud format translates perfectly into a variety of gaming applications. TV Games is an ideal product to experience the show with your friends and family and will help create new generations of fans for one of the greatest game shows of all-time."

The Family Feud TV Games unit is expected to launch in 2006, with a suggested retail price of approximately $19.99. Family Feud TV Games GameKey expansion packs are expected to hit retail shelves also in 2006.

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