Fun Technologies' SkillJam inks deal with Virgin Games

MUMBAI: Fun Technologies plc, a leading provider of skill gaming technology, online sports information and fantasy sports, has entered into exclusive multi-year agreements with Virgin Games Ltd through its two subsidiary companies - SkillJam Technologies Corporation and SkillJam EU Limited. This will enable SkillJam to become Virgin's exclusive suppliers of skill-game products and services.



SkillJam will provide the largest library of skill-based games available, including leading single-player branded games such as Zuma, Bejeweled, Collapse, Solitaire and Name that Tune, as well as leading multi-player games like Pool, Chess, Checkers, Hearts and Backgammon.



SkillJam will develop, operate and support customised, Virgin-branded skill gaming websites for the US, UK, and European markets.



Fun CEO Lorne Abony said, "Virgin is one of the world's great consumer brands. It has a tremendous track record of achievement across a host of categories, and we are proud to have been selected as Virgin's exclusive skill games provider. Furthermore, we are thrilled to partner with them as they extend their success into the rapidly growing online gaming market. We believe that coupling the strength of the Virgin brand with the world-class gaming and user experience on the SkillJam platform will create a highly compelling gaming destination. The agreement with Virgin further underscores our commitment to worldwide expansion, growth through alternative distribution channels and partnering with leading brands."

Virgin Games managing director Oscar Nieboer added, "This partnership is a major step in our ambition to build a destination gaming site for the mainstream market. The marriage of our brand, distribution and marketing muscle with SkillJam's world-class technology and content will be a potent force in the market. We are very excited by our partnership with SkillJam, and it represents a significant investment for us in both Europe and North America."

Launched in July 2004, Virgin Games is a wholly owned trading division of Limited. The Virgin Games website focuses on entertainment, offering a wide selection of games that can be played for fun, cash or prizes, as well as a range of unique offers not available on other sites. Part of the Virgin Group, the site is aimed at the mass-market gamer and draws on the extensive distribution network of Virgin businesses.

SkillJam is a multi-channel provider of skill-gaming technology and solutions. It develops and distributes private-label gaming solutions for a broad network of partner destination sites in the US and abroad, including AOL, MSN's and Disney's

Latest Reads
Nucleus wins PR mandate for Zolostays

Nucleus Public Relation has bagged the PR mandate for Zolostays, a co-living solutions provider, as it looks to enhance its brand visibility in India. Zolostays offers affordable, fully managed accommodations, which include food, utilities and housekeeping services.

MAM Marketing MAM
Uber appoints Pradeep Parameswaran as its new India head

Ride-sharing app Uber on Tuesday appointed Pradeep Parameshwaran as its new India and Asia head. The company's move is in line with its aim to double down on its investment in the country, as it looks to grab market share from home-grown rival Ola (ANI Technologies Pvt Ltd).

MAM Media and Advertising People
Adidas wakes up entire neighbourhood to celebrate Football

Dentsu Aegis Network’s flagship media agency Carat, has partnered with the network’s OOH agency Posterscope, to launch a massive campaign for FIFA World cup 2018. The idea was to create buzz and excitement around FIFA and to own conversations around the World cup for Adidas in a cricket dominated...

MAM Media and Advertising Ad Campaigns
Blush’s latest video titled ‘The Choice’ in association with Indira IVF

Indira IVF, in collaboration with Culture Machine’s digital channel ‘Blush’, released a video titled ‘The Choice’, as a part of Blush's on-going Mothers & Daughters series.

MAM Marketing MAM
Arun Sharma elevated to COO for Delhi business at Initiative

Initiative, which is a full-service media agency from IPG Mediabrands, has promoted Arun Sharma to the role of chief operating officer for Delhi business.

MAM Media and Advertising People
Apple signs multi-year deal with Oprah Winfrey

MUMBAI: Remember the Oprah Winfrey show? The unstoppable business woman  behind the show has now signed a multi-year content partnership with technology company Apple. Winfrey will work with the iPhone maker to produce TV shows for its forthcoming streaming service. Winfrey is a renowned media...

MAM Marketing Brands
Hypercollective brings up an BBG's emotional short film on this Father's Day

The short film is created by Hyper Collective, an collaborative communication, technology and marketing company headed by KV Sridhar aka Pops.

MAM Media and Advertising AD Agencies
Dentsu Webchutney, Filpkart launch unique campaign with Instagram emoji slider feature

MUMBAI: Dentsu Webchutney, the multinational media and marketing communication company, has today launched a unique campaign using Instagram’s emoji slider feature for the exclusive launch of Honor 7A-SlideShot on Filpkart. The emoji slider sticker on Stories, is another fun place where your...

MAM Media and Advertising Ad Campaigns
Google invests $550 million in Chinese e-commerce company

MUMBAI: American multinational technology company, Google, is all set to invest $550 million in China’s second largest e-commerce company The move comes as part of the technology giant’s effort to expand its presence in fast growing Asian market. Under the agreement, Google will receive 27...

MAM Marketing Brands

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories