Michael Connor, head of VNU's media measurement arm, quits

MUMBAI: In a sudden turn of events, VNU, a leading global information and media company and the parent company of Nielsen Media Research, has announced the exit of Michael P Connors, a member of the company's executive board and chairman of its media measurement and information (MMI) group.

The exit comes in time with VNU's re-location of its headquarters from Haarlem, Netherlands to Nielsen's offices in New York, and at a time when Nielsen is the midst of a variety of new ventures, expansion projects and critical overhauls of many of its research systems.

Connor will now pursue opportunities as a CEO of a publicly traded company.



VNU although said that Connors would remain on the executive board until 1 April 2005 and will continue in capacity as Chairman and CEO of the MMI group until 30 June 2005, according to agency reports.

Describing Connor's contributions to VNU, chairman Rob van den Bergh said: "Mike Connors has led the MMI group to record financial results while expanding electronic measurement in television, outdoor and interactive games as well as in music, advertising and the Internet. He has helped me build a leading global business-to-business information and media company and I will miss Mike's leadership, energy and creativity on the executive board and in the MMI group. However, I completely understand and support his career ambition to become a CEO of a global public business."

Connors added, "Although there is no 'perfect time' to depart, as we close 2004 with our sale of world directories for EUR 2.1 billion and we complete our fourth consecutive year of record financial results in the MMI group, this seems like the right time. It's extremely hard to leave this great company - which is poised for solid growth and success - after helping build many parts of it over the past ten years. I will miss VNU and our great team of people but I believe this is the appropriate next step in my career."



Connors has agreed to continue to serve on the board of directors of NetRatings Inc, in which VNU holds a 63 per cent stake, and will serve on the board of the soon to be formed international joint venture, AGB Nielsen Media Research.

Connors successor in the MMI group is slated to be announced later in the year.



Connors joined VNU in 2001 upon the acquisition of ACNielsen Corporation where he served as vice chairman. He played a central role in the integration of ACNielsen into VNU and later in 2001 became chairman and CEO of the MMI group and a member of VNU's executive board. In 2003 he assumed responsibility for the directories group. Prior to joining ACNielsen, Connors held executive positions at American Express and the Sprint Corporation.

Latest Reads
Flipkart announces integrated brand communication campaign

There are a host of dates earmarked in India’s annual calendar where consumers wait with bated breath to partake of the celebrations. Clearly figuring in this list is the ‘The Big Billion Days’ (BBD), that has been made popular by Flipkart over the past two years. As a concept, Big Billion Day was...

MAM Media and Advertising Ad Campaigns
Colors campaign inspires men to take over Sunday chores

Colors has launched a new movement called #SundayIsHerHoliday. The campaign -- one Sunday at a time -- is inviting every man (and woman) to participate. The goal of the campaign is to inspire and help men take over the Sunday chores of women, so she can get her much needed time off.

MAM Media and Advertising Ad Campaigns
betterU launches Diwali campaign #FestivalOfLearning

India’s online learning marketplace, betterU, has launched a unique Diwali campaign #FestivalOfLearning across its digital platforms.The campaign aims at helping people think differently about their purchases, and highlights the importance of investing for the long term on the auspicious occasion...

MAM Media and Advertising Ad Campaigns
BBH India creates live radio spots for Abbott

BBH Mumbai has released a case study on the first ever live radio spots for Abbott's The Race of Possible’ campaign, which received overwhelming response in India.

MAM Media and Advertising Ad Campaigns
Abhibus's 'Har Safar Mein Aapka Hamsafar' Mahesh Babu, India’s online bus ticket booking platform, has announced superstar Mahesh Babu as their brand ambassador. He will also feature in the company`s marketing campaign called 'Har Safar Mein Aapka Hamsafar' (With you on all your journeys, wherever you go).

MAM Media and Advertising Ad Campaigns
Posterscope rolls out 'Frooti' OOH campaign

MUMBAI: Posterscope India from Dentsu Aegis Network has rolled out a massive OOH campaign for Frooti to make the consumers Live #TheFrootiLife. The core objective of the campaign is to create high visibility and impact for Frooti in the OOH space. Targeted at audiences aged between 15-35 years, the...

MAM Media and Advertising Ad Campaigns
Q2-17: DB Corp revenue up, radio operating profit doubles

DB Corp Limited (DB Corp), home to flagship newspapers Dainik Bhaskar, Divya Bhaskar, Dainik Divya Marathi and Saurashtra Samachar reported 10.5 percent higher consolidated revenue for the quarter ended 30 September 2016 (Q2-17, current quarter) as compared to the corresponding year ago quarter....

MAM Marketing Brands
P Mark TVC features Boman Irani

MUMBAI: P Mark, the front-runner in the mustard oil segment in India, has unveiled its new TV campaign ‘one specialist to another’. Reinforcing its commitment as specialists and educating the masses about the taste, the new TVC pays tribute to P Mark’s exceptional taster in the category.

MAM Media and Advertising Ad Campaigns
Officer's Choice Blue snacks launches a new TVC campaign

Officer’s Choice Blue has launched a new advertising campaign ‘Salute to Banta Hai’ - communication that repurposes its long-standing platform of the ‘Good Samaritan’. The four TVC’s narrate testing situations, in slices of everyday life, and defines their actions to make for a better and caring...

MAM Media and Advertising Ad Campaigns

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories