Avinash Pillai joining
Turner India as director ad sales
BY MANISHA BHATTACHARJEE
Indiantelevision.com Team
(7 February 2005 1:00
pm)
MUMBAI: In a bid to strengthen its ad sales team,
Turner International India Pvt Ltd has poached Avinash Pillai from
MindShare. Pillai will be the director ad sales for Cartoon Network
and Pogo.
When contacted, company officials refused to divulge
any details as to which regions Pillai would be in charge of. Pillai
will be reporting to Turner India vice-president and national advertising
sales head Monica Tata.
Attempts by Indiantelevision.com to contact Tata regarding Pillai's
induction proved futile.
Pillai, who is currently director business with MindShare based
out of Mumbai, is expected to take up his new portfolio next week.
Pogo, which was launched at the start of 2004, has managed to achieve
distribution reach of approximately 17 million homes while kids
segment leader Cartoon Network has a reach of approximately 22 million
homes.