MUMBAI: Tanishq unveiled its exclusive branded Platinum
range today which promises to provide women with an opportunity to
express their individuality.
While epitomising today’s emerging woman, Tanishq’s
Platinum range also introduces a new concept and image of platinum
jewelry in the Indian market.
Tanishq
marketing head Ruchira Puri said, "The Tanishq Platinum range
exudes a feeling of exclusivity, sophistication and class, adorning
the person in a graceful and brilliant manner. We believe that the
range carries an appeal for today’s woman of substance and would
captivate and enthrall our customers with its delicate beauty and
individualistic style. This elegant and beautiful collection represents
accessories which are understated yet express myriad facets of the
unique women we are speaking to."
Puri adds, "Being a high value item and also
a style statement, we felt the need for Tanishq’s branded range
of jewelry in this category as it offers trust and exclusivity of
design to the consumer."
The new range is priced at Rs 5000 and onwards and will be available
only in Tanishq Boutiques across the country.
Tanishq
marketing head Ruchira Puri said, "The Tanishq Platinum range
exudes a feeling of exclusivity, sophistication and class, adorning
the person in a graceful and brilliant manner. We believe that the
range carries an appeal for today’s woman of substance and would
captivate and enthrall our customers with its delicate beauty and
individualistic style. This elegant and beautiful collection represents
accessories which are understated yet express myriad facets of the
unique women we are speaking to."