adidas in global sponsorship deal with Chelsea coach Jose Mourinho

MUMBAI: Adidas has struck an exclusive personal sponsorship deal with Chelsea's acerbic football coach Jose Mourinho. The deal entails Mourinho act as a global coaching ambassador for Adidas



Commenting on the agreement, Mourinho said: "I've been very keen to work with Adidas as I see their leadership in football as a perfect synergy with my own aspirations and ambitions."



Adidas football sports marketing global head Thierry Weil added, "This elite partnership brings two of the top forces in football together which I'm sure will prove to be a powerful combination. There is no doubt that as one of the best coaches in the world Jose Mourinho is the perfect ambassador for our brand."



Adidas is an established official partner of both UEFA and FIFA and is famed for producing innovative football products including the Predator and F50+ boots and Roteiro match ball.

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