David Jones is Euro RSCG Worldwide CEO

MUMBAI: Havas CEO Philippe Wahl has announced that a new international team is being formed to lead Euro RSCG Worldwide operations



David Jones is RSCG Worldwide CEO. Mercedes Erra and Stephane Fouks are Euro RSCG Worldwide executive co-chairmen. Remi Babinet is Eurp RSCG Worldwide chief creative officer. The appointments are effective immediately.



Wahl said, "Mercedes, Stephane, David and Remi respectively have helped their agencies achieve tremendous momentum. Given their commitment to excellence and dedication to their clients, it is a natural evolution for Havas to elevate them to new responsibilities and challenges. I am confident this terrific management team will together lead Euro RSCG Worldwide through a successful turnaround and beyond."

These announcements follow the resignation of Euro RSCG Worldwide chairman and James R. Heekin who will pursue other opportunities in the industry. This decision follows a mutual agreement between the two parties.



Wahl added, "Over the last two years, Jim installed the necessary groundwork to help guide Euro RSCG through a period of transition. We thank Jim for his contributions and wish him well in the future". Heekin says, "My time with Euro RSCG Worldwide has been a valuable experience. Today Euro RSCG is headed in a positive direction both

professionally as well as from a business standpoint. I am quite proud of our accomplishments, and will miss many of the talented people there."

Jones was appointed to the position of CEO for Euro RSCG Worldwide's flagship New York office in September 2004. Since joining, he has led the agency to win both the global Jaguar car business and the North American Charles Schwab account. These wins, on the back of major new business awards from Heineken, GlaxoSmithKline, Novartis, and Schering-Plough, have turned the agency into one of New York's hottest shops.

Stephane has been with Euro RSCG Worldwide since 1988, when he co-founded RSCG Public, a corporate communications consultancy. He served as the CEO of the company until 1995 when it merged with Euro RSCG Consultants and became Euro RSCG Institutional, where he remained CEO. In 1999 Euro RSCG Institutional and Hiex Reus Patner merged to form Euro RSCG Corporate. In

2001 he initiated a cross-working relationship between Euro RSCG Corporate and Euro RSCG Omnium, which then became Euro RSCG C&O.

The Paris headquartered Havas is a global advertising and communications services group. Havas has three principal operating divisions: Euro RSCG Worldwide which is headquartered in New York, Arnold Worldwide Partners in Boston, and Media Planning Group in Barcelona.

A multicultural and decentralised Group, Havas is present in 77 countries through its networks of agencies located in 44 countries and contractual affiliations with agencies in 33 additional countries. The group offers a broad range of communications services, including traditional advertising, direct marketing, media planning and buying, corporate

communications, sales promotion, design, human resources, sports marketing, multimedia interactive communications and public relations. Havas employs approximately 14,400 people.

Latest Reads
Fogg maker takes on fairness creams with Pretty24

Taking a stab at fairness creams’ perennial message of fair skin being the benchmark beauty and success, Fogg deodorant maker Vini Cosmetics (Vini) is touting the idea that every shade of skin is equally beautiful. The company has been plugging the primetime of mainline television channels for the...

MAM Marketing MAM
55% marketers make better decisions with machine learning: iProspect report

MUMBAI: Digital agency iProspect has released its third annual Future Focus whitepaper geared to examine how machines and technology are impacting marketing and advertising in the year ahead. The paper takes a look at how brands can make the most of machines in 2018, from facilitating seamless...

MAM Marketing MAM
Paisabazaar aims Rs 1500 cr mutual fund AUM by 2018

MUMBAI: Paisabazaar has announced that assets under management (AUMs) garnered through its mutual funds products crossed Rs 1000 crore mark last month. The organisation says it is confident of reaching Rs 1500 crore of AUM by March 2018. The fin-tech company launched mutual funds on its platform...

MAM Marketing Brands
Blackberrys gives digital mandate to FoxyMoron

MUMBAI: Menswear fashion brand Blackberrys has assigned its digital mandate to FoxyMoron after a multi-agency pitch. The account will be managed from the agency's north office. As per the mandate, FoxyMoron will be managing the digital creative, media, search engine optimisation as well as website...

MAM Marketing Brands
Kajaria Ceramics launches campaign with Anushka Sharma

MUMBAI: Kajaria Ceramics through its subsidiary Kajaria Bathware has launched a 360-degree marketing campaign with Anushka Sharma who was recently announced as the brand ambassador. By investing in this marketing campaign and an extensive distribution network Kerovit, the bath solutions brand by...

MAM Marketing MAM
Greenply questions your plywood choice

MUMBAI: Greenply has launched its new campaign to make consumers aware that there are consequences of compromising on the quality of plywood used in their furniture.

MAM Marketing MAM
NBA partners Jabong to operate official online store

The National Basketball Association (NBA) and Jabong, India’s fashion and lifestyle e-commerce platform – today announced a multiyear partnership extension that will provide fans access to authentic NBA merchandise in more than 730 cities across India.

MAM Marketing Brands
Coca-Cola launches Maaza Gold

MUMBAI: Coca-Cola India has announced the launch of 'Maaza Gold', a premium mango drink made from the choicest of mangoes.

MAM Marketing Brands
Cipla launches TVC for ActivKids Immuno Boosters

MUMBAI: Mothers’ concern for their children’s health goes to the extent of restricting them from indulging at times. Capturing one of these many concerns, Cipla has released a new TVC for its kids' immunity supplement ActivKids Immuno Boosters.

MAM Marketing MAM

Latest News

Load More

Sign up for our Newsletter

subscribe for latest stories