Insight associate VP Jairaj Padmanabhan quits

MUMBAI: After the resignation of Lintas' media specialist agency - Insight head S Yesudas earlier this year, the agency's associate vice-president Jairaj Padmanabhan has also put in his papers to chase his 'passion.'



Padmanabhan, who resigned three weeks back, is currently scripting and directing his 'Hinglish' film titled You, Bomsi and Me, which he is expecting to release this year. The scripting is done and the shooting of the film is currently underway. The film stars Vidya Malavde, Gautam Rhode, Vivek Madan (the 'Kya Aap Close Up Karte Hai' fame), Sonal Sengupta among others.



Speaking to, Padmanabhan said, "This is a sabbatical from corporate life for me. I always wanted to chase my dream - that of writing - and I am finally doing that."



Padmanabhan in his capacity as associate vice-president at Insight was the second in command to the agency's head Raj Gupta. His ten years in the media business started with his stint in O&M as assistant media planner. He then moved on to Lintas. At Insight, he has had two stints of four and two and a half years respectively. Talking about his stint at Lintas, he said, "I was very happy with my performance at the agency as I grew very fast there. I have taken this step to venture on my own only because of the immense support and backing I got from my colleagues in Insight to chase my dream."


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