MUMBAI: Sony's Jassi Jaissi Koi Nahin will
now be a feature of entertainment on the mobile in the form of a game.
Sony recently, launched a 'Jassi game' thus making her part of her
fans' everyday lives.
The channel has launched innovative ways for viewers
to interact with their favourite television character, the most successful
one being the Jassi Pal Club with over 26,000 registered users, informs
an official release.
Taking
this interaction to the next level, viewers can now download the Jassi
game on their GPRS enabled Java handset by sending an SMS Game Jassi
to 2525..
The game follows a story line: Armaan has forgotten his file and
Jassi realises that she needs to deliver it to him as soon as possible
as he will need it for an important meeting. As always Pari, Mallika
and Aryan prove to be obstacles in her path, to ensure that she
fails to deliver the file to Armaan on time. Will Jassi make it?
That's where the mobile user comes in.
Taking
this interaction to the next level, viewers can now download the Jassi
game on their GPRS enabled Java handset by sending an SMS Game Jassi
to 2525..