|MUMBAI: Tata group recently unveiled
their new TVC on the channel. But this one doesn't tom-tom the group's
achievements and neither is it a brand building campaign.
Instead the commercial that launched across all major news channels
from 14 October aims at commemorating the core Tata values. The
TVC was launches across channels such as CNBC, NDTV, Aaj Tak, Star
Movies, Star Movies, Star World, Star News and also major language
In addition to that, the group is planning to unveil a radio campaign
and print campaign soon.