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The new collection comprises of 25 styles, 14 of which are for
men. The watches in this collection are based on the latest trends
from the Basel 2004 Watch Fair, lending a futuristic appeal to the
collection.
The men's collection has steel watches in wide leather straps with
bolder stitches. The watches are both in soft muted and bright metallic
colours and have retro influence on designs with multiple graphic
features dial. The women's collection are in squares and rectangular
shape with wide cuff leather straps; particularly white leather
straps. The main highlight of the women's collection is the use
of floral and rainbow colours in metallic hues for the dials.
Lee was quoted in an official release saying, "The Timex brand
is known for its sporty, techie and futuristic watch collection.
I am sure that Timex, which is catching up with my speed of 160
kmph, will soon reach even greater heights".
Last year Timex reached the landmark of selling one billion watches
worldwide.
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