Finland's Hasan & Partners Best Not For Profit Campaign at AME Awards

MUMBAI: While ad agencies and ad men in India are gearing up for the Abby Awards which are just around the corner; New York City (NYC) experienced the 10th AME Awards for advertising and marketing effectiveness on 29 January. The awards were presented by DDB New York president and CEO Bob Kuperman.



The AME Grand Award for the Best Not For Profit Campaign went to Hasan & Partners, of Helsinki, Finland, for their "Recycle" campaign for Hackman- Littala. The award for Best Special Recognition was awarded to J. Walter Thompson NY for their "Novell" campaign. The AME Grand Award for Best Product or Service Campaign went to The Kaplan Thaler Group in New York for their ongoing "AFLAC" campaign for the American Family Life Assurance Company of Columbus.

More than 300 campaigns from 27 countries were entered in the 2004 competition. The judging of the AME awards was held in Denmark, Australia, Germany, Spain, Canada and in the US.

17 Gold Medallions were awarded to campaigns from Brazil, the United Kingdom, Japan, Sweden, Finland, Korea, Germany and the United States.

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